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Channel & Alliances 


T: (0044) 7445249734

Fehu Channel Consulting work with technology vendors and partners to maximise returns. We help to increase revenue, add differentiation and scale to sales numbers through channel & alliances partnership approaches.


Over the last 18 years, I have worked for organisations to:

  • Define Channel & Alliances Strategies 

  • Build new Partnership Ecosystems.

  • Drive more from existing partnerships.

  • Curate Partner Programs and Portals/Platforms. 


These projects generated:

New joint value propositions. Technology enhancements. 

Sales leads. Competitive edge.

AOV increase. Net new logos. Market share.

Increased stretch to new regions in short periods of time.


I've worked for AvePoint, Jabra, Trustmarque, SBL, Metalogix, SkySync and others.

Now working as an independent consultant I can offer you some of the same results I gained in those roles.

Amy Roberts - Director


Build & Design 

strategic PLAN

train & Coach

About Ames