Aquire new collaborative partnerships
Networks and communities are what our industry is built on - make them work for you.
Enhance your sales through partnership
Add brand credibility, reach and increased solution areas through partnership.
Aquire new Technology Alliances
Differentiate your offerings through alignment to new technology alliances and communities and gain marketing scale, rebates and joint GTM approaches.
Enhance the return of your current Alliances
Technology Alliances partnerships can be some of the hardest to drive value from. Ensure the time spent with them is fruitful.
As a partner in the technology space, your relationship with an ecosystem of vendors, other partners, tech community and technology alliances accelerates sourcing new clients, gives you the edge on competitors and importantly facilitates increased revenue.
Some of the Alliances partnerships are almost mandatory. Add to that the fact these are often companies that dwarf your own.
Holding the wrong partnerships or ones that don't deliver you results costs a lot in time and energy. Partnerships need to enrich your business, not just look good on a website or please a hungry Vendor Partner Manager's KPI's.
With 18 years experience of working on both the partner and vendor side of Channel & Alliances world means I know how to navigate and 'manage up' some of these relationships. I can assist you in creating a vendor approach along with building strong and valuable joint go to market plans. When executed well these will drive value, revenue success and true engagement in partnership together.
Fehu also assists in creating an ecosystem of partners and tech communities to work together to make business approaches smarter.